EastWest Rural Bank is a rural banking institution based in the Philippines and is recognized as part of the EastWest Bank group. The bank was established in 2013 as part of EastWest Bank’s expansion strategy to reach communities outside major urban centers, particularly in rural areas. The formation of EastWest Rural Bank aimed to expand access to inclusive financial services and support local economic growth in various regions across the Philippines.
In its leadership structure, EastWest Rural Bank operates under the oversight of EastWest Bank’s management, which is part of the Filinvest Development Corporation. A prominent figure in the group’s development is Andrew L. Gotianun Sr., who served as a central figure in expanding the business into the banking sector. Backed by its parent company, EastWest Rural Bank is able to adopt operational best practices and strengthen its technology-based services.
As part of the financial services sector, EastWest Rural Bank operates in rural banking, providing a wide array of services such as savings accounts, microcredit, small business financing, and other financial transaction services. The bank focuses on empowering rural communities by providing easier and more affordable access to financing. Driven by an inclusive approach and an extensive network, EastWest Rural Bank plays a vital role in enhancing financial inclusion and driving economic growth in the Philippines.
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